What
does ‘company culture’ mean?
Company culture relates
to the behaviors of a set of individuals within the same work environment; how
they act, the values they describe to these actions, their personal goals and
how these fit in with the goals of the organization, where they work, and how
individuals interact with others in this environment.
It relates to the understanding of a company’s mission, visions
and goals by the whole of the workforce; ideally, every person in the organization
will know what the company wants to achieve and work towards this in every
instance. It is not enough for an
individual to do their tasks because they know it is what is required of them;
they should do it because they know it will benefit the company, which they
feel a part of
What's the best way to
keep your workers happy? This question arises everywhere but what is the
answer? Competitive salaries and benefits can certainly contribute to employee
satisfaction, but a strong, supportive company culture can be just as important
to retaining your top employees.
"Culture unleashes
the power and energy of every individual in the organization," said Manish
Goel, CEO of business analytics solutions provider Guavus. "No matter how
much work is put into developing strategies, all have to work in an environment
where they feel they can succeed and are supported. A great culture isn't
something that's stagnant and can always exist as-is. It is liquid and has to
be fostered. I firmly believe that organizations get the best out of people by
having a one-team mindset and an attitude of trust."
Why
is a good company culture important?
A strong culture helps an
organisation to work like a well-oiled machine, where every employee responds
to events because of what they know about the company’s values. Little control
needs to be exercised over employees in companies with a good work culture
because they all know what needs to be done, why and how, and work
automatically to achieve it.
Weak cultures, on the
other hand, do not have the same kind of alignment to company values, so more
effort needs to be placed in controlling employees to keep them on track.
Clearly there is an
advantage to a good company culture: less monitoring is required by the
higher-ups, and the work that is done is of a higher value to the company.
A company with a clear
culture will be able to easily induct new employees into the company’s set of
beliefs and encourage ways of working that cohere to the company’s goals and
visions as a whole. Employees within a company with a good culture are also
more engaged, motivated to succeed and display more organisational loyalty,
which can take the form of being less likely to leave the company and being
more likely to become an advocate of the organisation.
An increase in team
cohesiveness is also a by-product of a good company culture. Individuals know
where they stand within a team, trust everyone else to do a good job, feel
valued and feel like their contribution is important. This all combines to
create a good team working environment, where all members are able to
contribute for the good of the whole, like – as mentioned earlier – a
well-oiled machine.
So clearly a good company
culture is something to aspire to. Not only does it breed a good working
environment, but it is beneficial for individuals, teams, departments and
organisations as a whole. What’s not to like?
5
quick tips to improve your company culture!
1.
First, identify where
you’re going wrong. Think about how your organisation would work if your
company culture was perfect (you can use the above section as a basis for
comparison).
2.
Work on communication:
create communication channels throughout your company so that key messages are
heard by everyone and understood. Get everyone on the same page!
3.
It is clear that being
engaged at work and having a good company culture are linked. Increasing
engagement can help to bring about a culture change.
4.
Encourage employees to
take pride in their work by rewarding them for great effort.
5.
Finally, invest in
learning, training and increasing employee knowledge. If employees feel that
they are valued enough to receive training, they’re more likely to be happy at
work and be willing to work towards the values of the company. Hey presto, a
good company culture!
wonderful to read
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